People in restaurants have a sense that they want to create an entertainment experience online—that’s why disco music starts, that’s why Flash slideshows open. They think they can still play the host even here online.
— It’s not just restaurants, of course. People running businesses in all kinds of industries try to apply the same control they exert in their own domains to their websites and online strategies. It very rarely works. It’s a different experience altogether. If only they had someone they could talk to… some experts or something…
(Source: Slate)




